Cine TV Contest: Jingle All The Way (Shopping Christmas frenzy).

Basically, the film describes the nightmare of any parent to acquire on Christmas Eve an unobtainable toy, the bestseller of the year, in this case Turbo-Man.

Our protagonist makes a descent into the hells of American consumerism, in shopping malls crammed with incredible offers, endless lines, piracy, and mall santas, (apparently a whole profession in the United States). It shows the collective psychosis of people on the verge of collapse to get a toy.

The father protagonist Howard Langston (Arnold Schwarzenegger), travels through shopping malls crowded with consumer fever, shelves razed by hands desperate to empty them, last-day overpricing on objects that after the holidays will lose their value and will be devalued in the face of the imposition of a new need for status, comfort and fashion.

Behind the Turbo-Man's quest, he meets his opponent, Myron Larabee (Sinbad) a letter carrier who seeks the same as him, and between them arises a stark struggle as others go after the same gift, the object is scarce, there is only room for one.

At some point they meet and there is room for a coffee chat, but they fight again to have the Turbo Doll. For Howard reality sets in, he can't get the action figure even though he went to many businesses, shopping malls, contests, did some very ridiculous things and got in trouble with the law.

Produced by Chris Columbus starring Arnold Schwarzenegger, Rita Wilson, Jake Lloyd (Anakin Skywalker as a child), and comic Sinbad as an obnoxious antagonist.

Howard Langston is a man who spends too much time working and neglects the basic activities of living with his family. Liz (Rita Wilson) his wife, questions Howard about whether he bought the toy that the child (his son Jamie), wants for Christmas, as he asked months before, there the protagonist gets us as an audience to identify with him because at some point in our lives we have forgotten and left for the last moment the purchase of a gift.

Schwarzenegger's character is in danger of losing his family because of his lack of interest and his workaholism. In addition, Ted (Phil Hartman), the divorced neighbor, constantly seeks to win over his wife.

At the film's climax during the Christmas parade, confusion and circumstance cause Howard to don the Turbo-Man suit, and it is only then that Schwarzenegger is at his most comfortable onscreen. The viewer feels the same joy as the main character when he finally gets to lift the coveted glowing red action figure.