Hive Marketing: Sport Sponsorhip #11: Hive appeared twice on TV!

As I mentioned on my previous post Hive was displayed on TV twice.

The first appearance was at 2nd October against Futebol Clube do Porto.
I was able to go to the arena and assist the match.

Photo report

The arena was almost full.
I take this opportunity to talk with some persons and ask them if they know what is the sponsor Hive, and I get some different feedback (take in mind that most people are not a crypto user).

Regarding the first two feedbacks, we can't do much other than continue promoting Hive and showing that it is not a scam, but rather a community where we can create content and interact with other people.

Now about the last point, it is something that perhaps we can reflect on and try to improve usability to attract non-crypto people to our ecosystem.
I also talked and showed different apps that we have, for example, @leofinance, @peakd and @liketu. Clearly they found it more attractive than Hive.io but continued to mention the complexity of account creation/management.

I think we have to think about this point and try to improve it

The second game broadcast on television took place on the 12th of Outro against Sport Lisboa e Benfica.
In this game, for personal reasons, I was unable to be present in the arena but I watched the game on TV.

These games broadcast on television bring more visibility to our logo as many photos are taken and shared on social media.

Facebook original link

Photo Report

National Handball Federation Post

Facebook Original Post

I will continue working to promote Hive in Portugal.

Project: Handball European League
Sponsorship: @valueplan
Support: @theycallmedan, @smooth, @guiltyparties, @crimsonclad, and @blocktrades

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